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When Martha Stewart Everyday products were available in Canada (first at Kmart, then at Zellers, then at The Bay, then at Sears, now not at all) I used to save some of the imagery on the packages of the items I had purchased: the labels on a set of tea towels, the cardboard backing of a set of cutlery. You see, part of being a design addict is that you cannot help but sponge up the inspirations around you and begin in earnest to collect and store and compartmentalize all of your clipped and cut-out treasures. Between the savaged paper shopping bags whose logos I admired and the bits and pieces of scrap paper torn from various packages stuffed into a set of drawers, I simply could not go on hoarding. And so, most of these cuttings were relegated to the recycle bin several years ago. As mentioned in an earlier post, much of the design we've seen on the packaging of Martha's products at Kmart and Macy's was the result of a collaborative partnership between Doyle Partners design firm and in-house designers at MSLO. Since 1997, most of the packaging at Kmart was designed by Doyle and the team at MSLO. More recently, the packaging of the Martha Stewart Collection at Macy's was given special treatment by Doyle, which also designed the new Martha Stewart circular logo. Doyle is headed up by its founder, Stephen Doyle, who is the husband of Gael Towey, chief creative officer at Martha Stewart Living. In the photo above, Stephen Doyle works laboriously on the plaster cast of the new Martha Stewart logo, which was launched in October of 2006. Doyle opted for a plaster cast rather than a computerized imaging technique to create the logo so that a more free-handed and natural look to the font could be achieved. This not only increases the logo's friendliness, it also makes it far more difficult for competitors to replicate a free-hand design. The inspiration for the new logo came from coinage and wreaths. Martha and her team wanted a logo that would imbue a sense of value (with the...

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The best shopping cart cover?

I have a floppy seat I've used twice because it's a nightmare to put on the cart while holding a baby, stuff in the bag on the way out (while also holding a baby!) and worst of all, it shrank considerably after the first wash & dry!

I've been thinking about getting The Clean Shopper but I was wondering:
1) does it have velcro instead of elastic?
2) does it fit Target, BabiesRUs/ToysRUs carts?
3) can it truly be put on and taken off while holding a baby?
4) DOES IT FIT AFTER YOU WASH IT & DRY IT???

Also, I was wondering if anyone had tried the disposable The Clean Shopper covers...

Thanks!


I personally love the Infantino Shop and Dine Deluxe. It not only fits all regular cars (Safeway, Wal-Mart, Target, Babies'R'Us, etc.,) but it also fits Costco's carts. It is super easy to put on and off and the bag is detachable with a zipper, so you can just stuff it back in later it you want. It doesn't shrink when you wash it, but air dry it. I get tons of compliments on mine and absolutely love it! I bought mine on amazon.

Good luck!

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The Clean Shopper fits like a glove over the entire front portion of grocery-cart seating areas to provide a clean shopping environment for babies and toddlers. ...